SMALL BUSINESS
TIPS TO LIVE BY
Battle-Tested Advice to Help Small Businesses, Start-Ups, & Entrepreneurs Survive and Thrive
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NOW ALL 185 TIPS INCLUDED!
This Complete Book contains all 185 Tips to Live By for Small Businesses. Written in accessible short-entry form, the Tips are divided into 4 business sections with over 35 tips per section:
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​This book is designed to help new and existing entrepreneurs avoid many of the typical errors and pitfalls during early efforts in business. The Tips address all areas of business that are essential for success in a colloquial language that avoids jargon, buzzwords and cant. Its advice and counsel gives constructive ideas and lessons that are useful, actionable, and implementable.
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Financial Management (Page 5)
Topics Include: Business Plans, Cash Management, Pricing Elements, Investments and Equity Raising, Debt Management, Negotiating, Financial Analysis etc.
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Marketing and Sales (Page 42)
Topics Include: Targeting, Advertising, Messaging, Sales Management, Customer Relationships, Marketing Spend, Elements Mix, Marketing Strategy, Specialization, etc.
Strategy and Planning (Page 80)
Topics Include: Competition Strategy, An Integrated Path to Success, Corporate Credibility, Position Defense, Change Management, Client Approach, etc.
Management and Execution (Page 121)
Topics Include: Visionary Makeup, Executive Stability, Time and Corporate Management, Partnerships, Most Important Words, Executive Skills, Employee Approaches, etc.
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